poVoq@slrpnk.netM to Europe@feddit.deEnglish · 4 months agoEuropean brands and companies will no longer be able to cite weak claims of carbon offsetting as regulations to battle greenwashing practices are tightened.www.adweek.comexternal-linkmessage-square12fedilinkarrow-up1291arrow-down13
arrow-up1288arrow-down1external-linkEuropean brands and companies will no longer be able to cite weak claims of carbon offsetting as regulations to battle greenwashing practices are tightened.www.adweek.compoVoq@slrpnk.netM to Europe@feddit.deEnglish · 4 months agomessage-square12fedilink
minus-squareebikefolder@feddit.delinkfedilinkEnglisharrow-up9·4 months agoOf course there’s a reason. It’s called fraud. If they sell not so “green” products, then greenwashing is fraud, plain and simple. They are still allowed to sell those not so green products for cheap, but they are no longer allowed to outright lie about the colour.
Of course there’s a reason. It’s called fraud. If they sell not so “green” products, then greenwashing is fraud, plain and simple.
They are still allowed to sell those not so green products for cheap, but they are no longer allowed to outright lie about the colour.